Archive Sale

Archive Sale

I’m still in love with these summer dresses from our Gia archive.

If you fall in love with clothes things never get old or out of fashion.

Vintage fashion will always look vintage, you can’t actually go wrong.

We have been spring cleaning in time for those summer days; perfect for beach weddings, bridal parties and boho bride looks. This is for those lace lovers.

Shop our archive, only a few pieces in each piece remain.

Birthday Reflections


It’s the eve before my birthday and I reflect like every year where I am in my life where I’m going and if it’s where I want to be. Except this year, I think if I’m doing the things I promised I would do as the mother of a 3-year-old.

She’s wild and free and curious and connected. She is well travelled adaptable loving and spirited she’s amazing. I’m afraid of the same things for her as I am for myself; consumption, excess, lack of simplicity. And loosing sense of identity before she has the opportunity to even recognise what one is in a world where few people actually know who they are what they are capable of and what gifts they have to offer the world.

We are Exactly where we need to be… with the universe and with each other deeply in love.

Being Born Again

Born Again


I feel like I have lived many lifetimes and been reborn again.

It’s the best feeling ever. New me, new intentions, new cycles and new directions.

Breaking free from cycles is the most excruciating thing in the world just because it’s where my comfort zone lies.

I have done it many times over only to find I get in a cycle which no longer serves my purpose.

It might have started off well, with promises made

My comfort zone is where the world whispers; it’s ok your safe, you can’t do yourself to much damage here just don’t expect too much, you will be comfortable.

I listened to a track by Led Zeppelin the other day. Comfortably numb.

I felt numb.

And decided I will not be afraid.

0 is the best number.

Naked is the best outfit

And adventure is calling…

It brings me so much closer to my sunshine.

You’ve Been on a Journey My Love

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You’ve been on a journey my love,

To lands distant and different,

You’ve met people from races

and places, that loved you in an instant,

You left them behind, leaving a gap in their day, their hearts yearning for you,

you left them weeping and wishing you’d stay, but you never knew.

You felt their love, their smiles, their hold… but you won’t remember.

Maybe you’ll hold onto the feelings, but your memories will be the pictures that we treasure.

(By Anirban Roy)

Annya Roy, she brings me so much closer to my sunshine.

My name is Najia Alavi. I’m a fashion designer



My name is Najia. I’m a fashion designer. I don’t want to post pictures of me in clothes that don’t define who I am.  I can’t say I care much for fashion, the fashion industry or the unreality the fashion industry shares with the world.

I do care about living a beautiful life, sharing my beauty with the world and feeling… just feeling…

I care that I found something that I’m deeply passionate about, I have found something I love, I found something that makes me want to be my best and brings smiles to people’s faces, something that connects me to a world that wasn’t always mine and something that connects me to a person’s universe who I stumble across that wouldn’t have otherwise happened. Oh! and most of all I love creating a universe which is all mine; those who believe in the same kind of magic are welcome.

If something makes my heart skip a beat I care; including things I find, create or create with people I love. this is my journey, I’m excited to know how it turns out intrigued that I can recognise the people who can be a part of it, overwhelmed with the possibilities that are unfolding in love with the moment that is now.

Fashion is not real – we are. my life’s intention is to love lots, have adventures, play more find the people who make my heart beat faster, make me feel crazy, dizzy and uneasy, I love that I’m imperfect, I’m happy to break the rules, say F*** IT! (sometimes)

Its real, It’s more fun, its magic!

Life from now is all about alignment for me, shaking it up, letting go and trusting more that I have sown enough seeds to turn into orchards.

It helps me get closer to my sunshine.




Why this has been so hard for me?

People talk allot about alignment. For me alignment means what I do and what I value are completely in sync, I’m working on it everyday so that my; physical and spiritual, emotion, mental don’t struggle with my actions.

My actions allow me to dance through life rather than struggle through the pain. Accepting that something inside of me is screaming for attention is my number one priority. It means I question everyday who I am, who I want to be, where I am and what I value. And what I am not willing to compromise on.

Following the energy might not make sense in the real world but it’s a tool that has helped guide my decisions which I follow through with actions. if it makes me wake up in the mornings without being pissed off at 2am.3am or 4am it’s a great thing and do things that others would consider unimaginable.

It has taken me years of not compromising my values to get to my today and I feel like I haven’t even started yet.

At the same time, I am learning not to be so hard on myself and let go of the control.

And share the vision that I have been working towards all my adult life.

The biggest blessing of being a mother is that you realise what’s really important. That cuts out most of the bullshit so I can have more fun, focus on the best stuff and keep focusing on getting closer to my sunshine.

Aanya Roy



I promised myself I would never be one of those sad mums who posts about their kid all the time, yet I am. It’s hard to resist the control of being a cool mum when you carry so much love in your heart for this creature that occupies and expands your universe in so many different directions.

She is the star of my universe yet I’m determined not to let her be the star of my life.

I always wanted to be the star of my life, and while I’m willing to sacrifice and compromise a lot of things I will never sacrifice the ‘me’ I promised I would always be.

I have lost myself and found myself 1000 times since being a mother for no other reason except what is expected as society’s ‘norm’ but I’m always happiest when I am persuing my own visions, goals and ambitions.

When I’m happier she glows and giggles and dances more.

Everyone does so I know it’s a good thing.

The last thing I would want for Aanya is to give up her identity because motherhood takes over, it has taken me many lifetimes to figure out who I am and what I want for my life, and as long as I am growing there will always be more…

As a mother, you just get stronger and more capable if you fight for what you always were. You are extra lucky if you have the support of people who recognise that and allow you time to hold on to the you were always meant to be.

So she’s at nursery now three half day a week and I’m determined to make the most of every second that gives me so I can sleep at nights instead of spend my time working.

I’m looking forward to Aanya being the star of her life while she ventures out and finds her own love adventures and plays

At the same time, as re-connecting to the star that lives in me. It helps me get closer to my sunshine.

No One Told Me it was Ok to Fail

Ok To Fail


So I spent the majority of my life failing. I was the student at school who got 184 unauthorised absences in my first year of A Levels. Other students laughed at me, teachers tutted and me because I should have been in A level chemistry instead of the art room, my parents washed their hands off me on the education front. Nothing ever inspired me unless it was creative. Then I was an A* I didn’t even have to try.

So an A* 2 E’s and an N (near pass) should have screamed something to the world. I was bloody good at being creative. Not how useless I was at everything else!

I always told myself it was ok to be fantastic at one thing even if the rest of the world didn’t agree. Who cares about biology and chemistry now?

I can’t say I regret that I never thought it was worth the effort to even try. The years I wasted believing I was worth less than average and hating everything about the education system and those who fell into the trap of playing the game. Telling themselves that a non-science degree wouldn’t quite cut it in the real world.

It wasn’t until I got accepted into Central Saint Martins that I realised what my education was always about and I could learn to be bold brave and be supported in my vision to go against the grain and do things differently. Look deeper into meaning and be confident with doing things my way.

I found inspiration on the floors of nightclubs, overseas execrations and chats over coffees with a likeminded tribe of people. It was only when I was playing that I found my true inspiration. People still find that hard to grasp. That do you mean you only trade two days a week? What do you mean you’re spending 3 months in Asia? What do you mean you love Monday mornings?

I have always had a very clear vision of what success looked like to me and when I love what I do the most with people who get it is when real magic happens. It’s something you can’t put a price on. And only that tribe of people will only ever understand it’s never about the money but about pushing as hard and as far as you can to create something amazing.

I have haven’t been running away from conformity all my life because I feel like a failure in the system. I have been seeking the sunlight in a world that supports my magic and believes that failing is a part of getting to the best parts of who you are.

Is it a wonder that I feel like I’m winning all the time?

If I’m not failing I’m not really living. In that case How else would I get closer to my sunshine?

Ashram Ghandi

I Love You


Time away is not ever about escaping as such; More about reconnecting.

Reconnecting to the ‘me’ that I have forgotten, put on the back burner, who’s voice I ignore over and over again because now is not the right time, other people need me more, I haven’t achieved enough to be able to put myself first just yet. There is always tomorrow and after I have done this bit first.

There is never time for the child who’s voice you have spent years ignoring to the point that it’s hard to really hear what that child wants anymore or even ever again…

For me I’ve learnt that the truth of uncovering is much more powerful than discovering.

Our gold is beneath the surface. Scratch hard and see what glistens.

Ashram Ghandi is a beautiful ashram set on the edge of a mystical sea wall. On the other side a lotus pond, there is a nursery on site and you will be greeted by a few lazy cows.

Here we practise yoga, eat clean, chant and meditate under the moonlight.

We unplug and take time to breathe…it helps me get closer to my sunshine.43

Travelling With A Girl Gang.



It’s like being on tour with the warriors of love, girl gangstas’.

I used to fantasise about watching the sun rise over islands and mountains, dance in tropical rain in see through saris,

Dance for no reason under the moonlight sail over the seas and feel like Kate from titanic.

Traveling with a man will make you feel safe secure and looked after but traveling with your girl gang will make you feel like you’re running with the wolves, eating praying and living and so much stars and dizzy stuff it’s unreal.

What could feel like a chore traveling with a baby is suddenly fun, adventurous and playful, you get everything on your list done, things stay tidy you have time to eat breakfast lunch dinner and snacks, have time for 3 hour massages yes three hour! Photoshoots under waterfalls, get to wear your best outfits and look amazing and even have time to put body tattoos on you, just because…

Suddenly you are on an island who people who want exactly what ‘you’ want out of life. What’s better than that?

Men are great but women are gangsters of love and I love my girl gang.

It helps me get closer to my sunshine.

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